Hardwell and Miller Genuine Draft are teaming up on a six-part series of videos that will highlight the producer and DJ’s favorite cities across his dance music travels. The Dutch EDM sensation and the recognizable beer brand will also be premiering the music video for Hardwell’s upcoming track “Mad World” next month at Amsterdam Dance Event.
Talking about the upcoming project, Hardwell commented on his excitement regarding the video series.
“Miller Genuine Draft is the perfect partner to accompany my high energy dance music adventures in cities around the world. There are some really exciting projects for the year ahead and I’m looking forward to taking every city we visit by storm!”
Miller Genuine Draft simliarly expressed their enthusiasm for the new partnership.
“We’re extremely excited for this long-term collaboration which will take the partnership all around the world. DJ Hardwell owns the night when he’s up on stage, much like Miller Genuine Draft which is a brand enjoyed in clubs and bars all around the world.”